Dior in bloom

In the opening episode, Dior in Bloom, journey through Christian Dior’s life and discover the colorful places that shaped the vision of this exceptional couturier and perfumer. One of these extraordinary places, where this story begins, is Grasse – Christian Dior’s favorite region in France. It is here where he truly cultivated his love of flowers by planting acres of Centifolia Roses fulfilling the ultimate dream of this garden and flower enthusiast. 

Today, Christian Dior’s former home in Grasse territory, Château de la Colle Noire, continues to be a source of inspiration with its lush and beautiful gardens bathed in sun and buzzing with the hum of cicadas, a sensorial experience that encompasses the guiding theme of this episode: Christian Dior’s passion for flowers, which shaped his dazzling creativity throughout his life.  

By cherishing these special places of the past, like the château and the brilliant landscapes, it helps connect the present of the Maison with the original creator’s vision of perfumes, dresses and interiors.

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